Building investor relations
Fruitful cooperation between investors and companies they finance is impossible without an effective and transparent system of communication. The main objective of this activity is building a dialogue between a company and investors which ultimately enriches the company with new experiences and knowledge and undoubtedly affects its cost.
Specialists of the company Pro Capital Investment have gained a considerable experience in creating, implementing, and improving communication strategies for both large companies and small companies seeking attention of investors and those who just start to build their investment history.
Within this line of business we provide:
- development and organization of presentations and meetings with investors for various target audiences of any complexity. Our main task is to establish friendly and loyal relationships with investors and partners, and to become a significant source of information about the client's business;
- interaction with the media is one of the most important tools of investment communications. Since the media is not a direct target audience for a company, quality of relationships with it is of great importance for operational and impartial transmission of its key messages. Information which your future customer, partner, or potential investor will know about your business tomorrow depends on the information you have informed to the media;
- conference calls and video calls on the Internet help to establish a fast connection with virtually unlimited range of potential investors and analysts, i.e. provide maximum coverage of target audience. Our experts will help you to work out the strategy and tactics of such events and be prepared for any questions;
- disclosure of information in Ukraine and abroad is an indispensable condition of activity in accordance with the requirements of domestic legislation and securities market regulator. Experts of Pro Capital Investment will help you timely and fully provide all the necessary financial information to key audience – shareholders, regulators, stock exchanges, etc.
Specificity of the present stage of operation of domestic companies is a need to attract investment to enhance business, implementation of designed development strategies, and implementation of large (within a particular business) projects. A company must have stable and effective investor relations within the bounds of IR program to attract funds. A task to organize such cooperation and ensure its effectiveness involves creation of an effective and transparent system of communication which will enable a dialogue between a company and investors. This issue is important not only for a specific company, but also for business environment in general. It is important to harmonize the interests of both companies' management (Business Development) and investors (in terms of ensuring profitability of investment).
Experts of Pro Capital Investment have considerable experience in development, implementation, and modernization of IR strategies taking into account the scale of business, duration of its presence in the market and other factors. Their main goal is to help a company create and maintain stable relations with investors. Thus, our professionals base their work on the use of modern technologies and methods of building these links within implementation of scientifically grounded management models of business organization.
Within implementation of “Building Investor Relations” specialists of Pro Capital Investment solve the following tasks:
– establish friendly relations with the investment community (Ukrainian and international). Effectiveness of this work is enhanced by the fact that Pro Capital Investment operates within the holding Pro Capital Group which has long-term and stable relationships with many various investors. Moreover, we arrange negotiations and preparation of presentations of any complexity for a wide range of industries for different target audiences;
– ensure compliance of all the parameters of the planned activity with the requirements of the market regulator, the norms of domestic law, international business standards. Given the seriousness of disclosure requirements, our experts will help you prepare a package of necessary documents (on time and in full) for both regulators and for investors, shareholders, etc.;
– building cooperation with the media. It should be noted that this component of the IR program is regarded as one of the most important tools of investment communications. It is important to bear in mind that although the media is not a direct target audience for a company, the level of relations with them determines speed, accuracy and weight of messages transmitted to key audiences – customers, potential and existing investors, partners and competitors. Currently, special attention is paid to preparation of on-line conferences, webinars which help to reach the maximum efficiency, possibility of a feedback, no restrictions on coverage of audience which greatly increases your ability to attract financing.
