Development of analytical materials
Analytical activity is an essential element of building relationships between a company and investors during their cooperation, as well as planning of company’s activity in the short and long term perspective.
Analysts of Pro Capital Investment, based on the specifics of your company and taking into account desires of an investor offer the following services:
- analytical coverage – preparation of materials for distribution (publication) which are an independent view of the situation in a company, recommendations for investors and are to assess the company's investment attractiveness. We organize information interaction with the leading analysts of investment companies and banks, preparation of materials and communication between analysts and management. Experts of Pro Capital Investment perform evaluation of your current activities and forecast for a given horizon;
- monitoring trade of company’s securities which will assess dynamics of company's cost and factors affecting it. This, in turn, will contribute to evaluation and adjustment of communication strategy;
- surveys of investors and analysts about their company perception, what is essential for business valuation. In such a situation it is important to know the effect of communication and what should be done to improve the views of investors and analysts;
- surveys on results of corporate events. Each corporate event (disclosure of financial results, disclosure of important events, merger and acquisitions, road-shows and presentations to investors and analysts) affects the cost of business. Thus, it is very important for a company to get information about the impact of such events as soon as possible;
- search for investors who meet the objectives of your company. This involves development of communication strategies with potential investors which is relevant to your search criteria.
- advising on various activities of a company. To enable an effective cooperation with investors our company offers continuous monitoring of customer’s needs and develops an optimal plan of actions in the long-term development strategy, as well as makes recommendations for participation in important external events (forums, press conferences, industry events, etc.) which will allow your company always be in line with market changes.
A necessary prerequisite for building sustainable relations between business and its partners (primarily – investors) is creation and constant development of information-analytical basis of such relationship, i.e. formation of a set of information (information security) about a company and characteristics of its development, as well as about investors. A key element of building such a base is analytics which assumes a deep knowledge in economics, finance and management, vision of trends and prospects in different markets, extensive work experience, etc. Specialists of Pro Capital Investment have all these qualities, thus, are ready to offer you analytical services. Given the specifics of your business, knowing characteristics and requirements of the investment community, our analysts provide the following support:
1) search for investors, opportunities and challenges which are harmonized with objectives and criteria of your business. Activities of Pro Capital Investment within Pro Capital Group significantly enhance communications opportunities of our specialists with various representatives of the investment community in our country and abroad;
2) analytical coverage is preparation and publication of conclusions, generalizing independent view of leading analysts on the situation of the business in a form of recommendations for investors (for example, an analytical or investment company, bank set for CB a recommendation to “buy”) and assessing investment attractiveness of a company. Our experts will arrange interaction with independent analysts, prepare relevant data characterizing the state of business and form a feedback mechanism between analysts and company management;
3) monitoring of prices of securities, involving a cost analysis in dynamics, building trends and identification of influence factors. Results of analysis at this stage are an information basis of a necessary adjustment in development strategy and communications with an investor;
4) assessment of company perception by investors and independent analysts. Importance of this aspect is a potential mismatch between provided and implied information. To increase effectiveness of communication, improve opinion of investment and analytical communities about your business, our specialists will ensure proper formation of key messages, will identify the most appropriate time of reports, and the most effective channels of transmission.
5) preparation of a system of corporate events and analysis of their informational effectiveness. Each event organized by the company (presentation of financial results, publication of information about current and upcoming events, conferences, presentations, etc.) affects the cost of business. High data efficiency of results of such events will increase effectiveness of further events and, if necessary, immediately analyze some negative issues.
To improve the quality of cooperation, our specialists offer continuous monitoring of client's business and financial condition of an investor. In this case, we will create an action plan tailored to the individual stages of development within the company's long-term strategy. Also, in the course of counselling a client we will prepare recommendations on participation in large-scale events which will give your company an opportunity to be always aware of all the developments in the market.
Specialists of Pro Capital Investment use the data to increase the cost of your business being aware of the needs of company shareholders and investors and having a deep understanding in the market game rules.
